If you've ever wondered about the process of tailoring art, design, or other products to your specific preferences, you've come to the right place. In this piece, we will explore what customization truly entails, understanding its various aspects, and discovering how you can embark on your own customization journey. Whether it's personalized artwork, bespoke fashion, or customized experiences, we will guide you through the steps and considerations to help you bring your unique vision to life. So, let's dive in and unravel the fascinating realm of customization, unlocking the possibilities and empowering you to create something truly one-of-a-kind.
What is a Custom Painting?
Custom painting refers to the creation of a unique and personalized piece of artwork based on specific requirements and preferences of an individual or client. It involves commissioning an artist to create a painting tailored to the client's specifications, which can include subject matter, size, style, color scheme, and other specific details.
Unlike mass-produced artwork or prints, custom paintings are one-of-a-kind creations that are often made to commemorate special occasions, reflect personal interests, or match the decor of a particular space. The process typically involves close collaboration between the client and the artist to ensure that the final painting meets the client's vision and expectations.
Custom painting offers the opportunity to own a truly unique and personalized artwork that holds deep meaning and significance to the client. It allows individuals to have a piece of art that is specifically tailored to their taste, making it a special addition to their collection or a cherished gift for a loved one.
Why Do People Seek Customization?
There are several reasons why people might choose to customize something. Here are some common motivations:
Personalization: Customization allows individuals to express their unique style, preferences, and personality. It provides an opportunity to create something that reflects their individuality and stands out from mass-produced options.
Uniqueness: Customized items are often one-of-a-kind, making them distinct and exclusive. People value having something that is not readily available to everyone else, giving them a sense of individuality and ownership.
Tailored Fit: Customization allows for a perfect fit or match to personal requirements. Whether it's clothing, furniture, or other products, customization ensures that the item meets specific size, measurements, or functional needs.
Meaningful Gifts: Customized gifts hold sentimental value and show thoughtfulness. By personalizing a gift, individuals can create something that is meaningful and unique to the recipient, making it a more memorable and cherished present.
Branding and Identity: Businesses and organizations often customize their products or merchandise to represent their brand and create a recognizable identity. Customization helps establish a distinct image and promotes brand awareness.
Artistic Expression: Customization provides a platform for artistic expression. Artists, designers, and creators often customize their work to bring their unique visions to life or to meet the specific requirements of clients.
These reasons highlight the desire for personalization, uniqueness, tailored experiences, and self-expression that drive people to choose customization options.
A representation of custom Pichwai mural for lounge
In the following points, we will delve into the exciting realm of art customization and explore how you can bring your artistic vision to life.
COLOURS
A color art board for a custom painting of Venkat Shyam's painting
Colors are an integral part of visual representation, playing a significant role in the overall aesthetic appeal of an artwork. When it comes to selecting colors for an artwork, artists often have specific intentions and objectives in mind. Different colors can evoke different emotions, create varying moods, and convey diverse messages. Therefore, people may want different colors for their artwork based on several reasons.
Firstly, colors have the power to elicit strong emotional responses. Warm colors like red, orange, and yellow can evoke feelings of energy, passion, and excitement. On the other hand, cool colors like blue, green, and purple tend to create a sense of calmness, tranquility, and serenity. Artists may choose specific colors to provoke specific emotional reactions from viewers, depending on the intended theme or subject matter of their artwork.
The art of balance with trees painted in Kalamkari
Secondly, colors can be used to symbolize or represent certain concepts or ideas. For example, red is often associated with love, passion, or power, while white may symbolize purity or innocence. By incorporating such symbolic colors into their artwork, artists can enhance the narrative or meaning behind their creations. Different color palettes can be employed to represent contrasting concepts or highlight specific aspects of the artwork.
Furthermore, artists may experiment with color combinations and contrasts to create visual interest and dynamic compositions. By playing with different palettes, artists can manipulate the perception of space, depth, and form within their artwork. They can use complementary colors (those opposite each other on the color wheel) to create a vibrant and visually striking composition. Analogous colors (those adjacent to each other on the color wheel), on the other hand, can produce a harmonious and unified effect. Artists have the ability to control the emotional impact of their artwork by skillfully utilizing the interplay of colors.
Mahaveer Swami's unique colour palette with stories of Indian mythology
In addition, the choice of colors for an artwork can also be influenced by the intended setting or environment where the artwork will be displayed. Artists may consider the existing color schemes or surroundings to ensure that their artwork complements the space. By selecting colors that harmonize with the walls or other elements in the environment, the artwork can seamlessly integrate and enhance the overall aesthetic experience.
A mockup of a feature spacehighlighting the mutedpalette of Kalighat paintings
It is worth noting that customization of colors in artwork does not typically have a significant impact on the overall price. Artists often have the flexibility to accommodate color preferences without a substantial change in cost. However, there are instances where specific color demands may lead to price adjustments.
For instance, if an artist is requested to use natural pigments instead of readily available acrylic colors, the price of the artwork may increase significantly. Natural pigments are often derived from organic materials and can be more expensive to source and process. Additionally, the creation of these pigments can be time-consuming, requiring meticulous preparation and refining techniques. As a result, artworks utilizing natural pigments may carry a higher price tag due to the increased cost and effort involved in their production.
SIZE
Displaying two different sizes of a Ganesha painting
Understanding the sizes and ratios of paintings in relation to the space they will occupy is crucial for several reasons. It enables us to determine the perfect location for the artwork, whether it's in a bedroom, hallway, near stairs, or even in outer space. Furthermore, the size of the painting can have an impact on its cost, making it necessary to consider size as a factor when making decisions about placement and budget.
When faced with a large empty wall, a buyer may desire a painting that serves as a focal point to enhance the aesthetics of the space. In such cases, a larger-sized painting might be preferred to create a visually captivating impact and fill the empty wall effectively.
Before and after of a customer's home adorned with Kalamkari paintings
The architectural features of a space can influence the choice of artwork size. For example, if there are architectural elements such as windows, doors, or built-in shelves, a buyer may need to consider the available wall space for displaying the artwork. In such cases, selecting a size that fits within the constraints of the architecture becomes essential.
It's important to note that changing the size of a painting can have notable implications on both the price and delivery time. Detailed art forms, such as miniatures, require meticulous craftsmanship and precision, resulting in a longer preparation time when commissioned at a larger scale. Conversely, art styles like Bhil art, known for their bold simplicity, may require less time for larger-sized commissions. Thus, considering the intricacy of the artwork style is crucial when opting for customization.
Ademonstrationof an enlarged Bhil painting
Moreover, it's essential to consider that the size of the painting may differ when including frames. If you have a preference for ornate frames, collaborating with the artist is key to achieving the perfect custom canvas size. The size should account for the artwork itself as well as the added dimensions of the frame. By communicating your desired framing style and collaborating closely with the artist, you can ensure that the artwork fits harmoniously within its frame, creating a visually cohesive and stunning presentation.
Furthermore, it's advisable to keep these factors in mind when opting for the custom route. The size customization, along with the choice of art style, intricacy, and framing, can influence the overall cost, delivery timeline, and final outcome of the commissioned artwork.
FEATURE SPACE
A mockup of a Feature wall with Kailash Pradhan's Gond animal paintings
When it comes to creating a captivating feature wall or space, custom artwork can be a game-changer. At Memeraki, we understand the importance of tailoring artwork to suit specific themes, colors, shapes, art forms, or even specific artists. We collaborate closely with our clients to produce personalized mockups that are tailored to their home and desired aesthetic.
Tanjore mockups for a customer's home
Whether the client prefers to choose paintings from our existing collection or desires custom creations, we strive to create the most visually stunning feature wall possible. Our iterative process involves going back and forth with the client, incorporating their feedback and ideas, to ensure that the final result surpasses their expectations.
Progression photos
By offering a range of options, from selecting artworks to designing custom pieces, we provide clients with the flexibility to curate a feature wall that truly reflects their unique style and vision. With our expertise and attention to detail, we aim to transform ordinary walls into extraordinary showcases of art, becoming the focal point of any space.
CONCEPT ART
A Cheriyal Scroll wall mural in Hong Kong made during Kathaa Festival in collaboration with India Consulate and HK Walls
Concept art is a thrilling avenue within the realm of customization, offering clients the opportunity to embark on a larger creative endeavor. At Memeraki, we understand that concept art requires a comprehensive process that spans several weeks to achieve the desired outcome. Clients have the freedom to request a specific artist or art form to conceptualize, prepare, and finalize the artwork, which can manifest as a stunning wall mural, a captivating canvas painting, or even a printed product for mass production for businesses and organizations.
MeMerakiunveils Kerala Mural paintings that demonstrate the 8 steps of SBE forApollo Hospital's campaign ART CAN for Beast Cancer Awareness
This form of customization allows the imagination to roam freely, enabling clients to bring their own ambitions, goals, and passions to life through art. Whether it's a visionary concept for a home, an evocative branding strategy for a company, or a profound message for a social cause, concept art offers endless possibilities to create something truly exceptional.
At Memeraki, we assist our clients in working with a diverse range of talented designers, folk artists, and researchers who bring their expertise and creativity to the table. By collaborating closely with these skilled individuals, we ensure that the client's vision is transformed into the best possible version of itself, with attention to detail and a deep understanding of their aspirations.
